http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-la-plans-campaign-to-promote-new-film-tax-credits-20150211-story.html

The article I read is about Maor Eric Garcetti's efforts of an outreach campaign called "Greenlight Hollywood" to pitch the new incentives, which triple annual funding to $330 million a year and allow a broader swath of projects to qualify. The plan is to, "contact studios before they make key decisions on what movies and TV shows to greenlight." However, California still faces heavy competition from other states and countries that offer richer incentives.
This article is important because it shows how politics and economics plays a role in the film industry. I chose this article because I thought it was interesting how mayor Eric Garcetti supports the entrainment industry and would advocate on its behalf to get a bill passed. The new incentives are said to," triple annual funding to $330 million a year and allow a broader swath of projects to qualify." This shows me that the film industry can help the economy; if the Mayor convinced Congress to pass the bill then it must be good for the economy, right?